Archive for ‘Interview’

Drop a public relations mindset – enterprise social tips from an executive

simon terry illustration / BusinessGoesSocial.net

I’ve interviewed quite a few people for my book Internal Social Networks The Smart Way. At the time of writing (almost a year ago) the most common complaint I was hearing from my peers (who were mainly people working

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Multinational corporation goes social – interview with Melanie Hohertz of Cargill

Quote from Melanie Hohertz on Yammer - Businessgoessocial.net

Virpi Oinonen of BusinessGoesSocial.netMelanie Hohertz is the online communications lead at the multinational corporation Cargill – the largest privately held corporation in the United States. Cargill has 140,000 employees worldwide of which about 60,000 have regular access to company computers. At the time …

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